Facebook is launching TextStyleBrush, an AI research project that can copy text style in a photo using just one word.

The new tool can edit and replace text in images.

Facebook said that unlike most AI systems that can do this for well-defined specialised tasks, TextStyleBrush is the “first self-supervised” AI model that replaces text in the images of both handwriting and scenes – in one shot – using a single example word.

At the moment, it’s just a research project, but the social media giant said the tool could one day “unlock new potential for creative self-expression like personalised messaging and captions, and lays the groundwork for future innovations like photo-realistic translation of languages in augmented reality (AR).”

The company added that by publishing the capabilities, methods, and results of the research, it hopes to spur dialogue and research into detecting potential misuse of this kind of technology, like deepfake text attacks, which are an emerging trend in the AI field.

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