French gaming company Ubisoft has announced the launch of a new platform for players to acquire what it describes as the first Non-Fungible Tokens (NFTs) playable in an AAA game and running on energy efficient technology.

An NFT is a unit of data stored on a digital ledger - or a blockchain - that certifies the uniqueness of a digital asset.

The NFTs, which the company calls ‘Digits’ in the game, will launch with Tom Clancy’s Ghost Recon Breakpoint on Ubisoft Connect for Windows PC.

The Digits will be released as part of limited editions, each composed of a fixed number of cosmetic items. Each NFT is a unique collectible that includes a serial number for others to see in the game. The company said that the numbers keep track of current and previous owners for years to come.

The Digits are collectible in-game vehicles, weapons, and pieces of equipment.

Ubisoft said that with Digits, items are no longer bound to a player’s game inventory since they can be put on sale for other eligible players to acquire on third-party platforms outside of the the gaming business' ecosystem.

“Our long-term efforts led us to understand how blockchain’s decentralised approach could genuinely make players stakeholders of our games, in a way that is also sustainable for our industry, placing back into their hands the value they generate through the time they spend, the items they buy or the content they create online,” said Nicolas Pouard, vice president of Ubisoft’s Page 2 / 3 Strategic Innovation Lab. “Ubisoft Quartz is the first building block in our ambitious vision for developing a true metaverse.

"And it can’t come to life without overcoming blockchain’s earlyform limitations for gaming, including scalability and energy consumption.”

The company described the move as a "large-scale experiment" and said that it is the next step in its four-year exploration of blockchain technology through in-house research and development and close collaboration with renowned specialists within the startup ecosystem.

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