Deliveroo and Boots UK have announced a new delivery partnership launching at 14 pilot stores across the UK.

The tie-up marks the health and beauty retailer’s first on-demand delivery partnership.

Deliveroo’s UK customer base will now have access to over 400 Boots products, including medicines for minor ailments, beauty items, toiletries, skincare, baby essentials, and food and drink options.

“We are delighted to announce a new partnership with Boots in 14 stores across the country,” said Carlo Mocci, chief business officer UKI at Deliveroo. “Boots is the UK’s leading health and beauty retailer and the top consumer choice for high-quality and popular products.”

Mocci continued: “This partnership will mean more choice and selection for our consumers, delivered in as little as 20 minutes, and will create more work for riders across the UK.”

The move is part of Deliveroo’s wider strategy to expand its on-demand grocery and convenience offering with leading UK retailers.

“We are very excited about this new partnership with Deliveroo and have carefully selected over 400 products for its launch to help our customers get the things they need, when they need them,” said Paula Bobbett, director of boots.com at Boots UK. “It will be super handy for times when you need something urgently but can’t leave the house, like if you’re feeling unwell or are looking after your kids.”

Bobbett added: “Our online business continues to grow and this partnership offers our customers a new way to access our products quickly and easily.”

According to the retailer it saw a continued rise in online sales during coronavirus lockdowns.

Between 1 March 2020 and 1 March 2021, orders on boots.com were up 85 per cent compared to the previous year and “continue on a strong trajectory.”

Boots has an existing next day Click & Collect and home delivery for online orders.

It said that the new partnership with Deliveroo would give its customers “greater speed” to customers that need items in as little as 20 minutes.

The service is now available to Deliveroo customers from Boots stores in Birmingham (High Street), Brighton (North Street), Cambridge (Petty Curry), Croydon (Whitgift Centre), Edinburgh (Princes Street), Leeds (Trinity), Liverpool, (Clayton Square), London (Brent Cross, Croydon Whitgift Centre, Liverpool Street Station and Piccadilly Circus), Milton Keynes (Crown Walk), Newcastle (Eldon Square), Nottingham (Victoria Centre) and Southampton (Above Bar Street).

Boots said that the partnership could expand to more stores in the future if trials are successful.

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