Pandemic drives record numbers for fitness app

Strava has seen a 33 per cent increase in activities compared to last year.

The social platform for athletes, which has 73 million worldwide users, said that the coronavirus pandemic has driven a “boom in global exercise” this year.

In May, the digital platform had 30 million weekly uploads, a record for the company.

Over 1.1 billion activities were uploaded to the app in the past 12 months.

In 2020, the online community grew by around two million new athletes every month.

“During a challenging year, it has been a privilege to connect athletes to what motivates them and help them find their personal best,” said Michael Horvath, Strava chief executive.

“Community members shared more than a billion activities including nearly 400 million photos with each other, from solitary virtual marathons and Everesting bike rides to midday walks while working from home.

“And through it all, athletes from around the world cheered each other on, proving that every effort counts and people keep people active.”

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