Delivery firm Getir announces restructure and job cuts

Grocery delivery company Getir has announced plans to cut around 11 per cent of its global workforce.

The company on Tuesday announced a global restructuring that would result in 2,500 cut jobs across its five remaining countries: Germany, the Netherlands, Turkey, the UK and the US.

The company last month announced exits from Italy, Spain and Portugal, citing a refocus of “financial resources on existing markets.”

In a statement on the latest cuts, Getir said that “decisions like these are never taken lightly” and that the restructuring would allow it to "significantly increase operational efficiency".

Grocery and food delivery firms like Getir experienced major expansion during the Covid-19 pandemic, but stronger than expected return to physical stores has had a negative impact on these ultra-fast delivery services. This has been compounded by a cost-of-living crisis which has led consumers to seek cheaper options for their regular purchases.

Earlier this year, Getir deined reports of a deal that valued it at $6.5 billion . This figure was almost half of what it was valued at during a fundraising round in early 2022.

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