The European Commission has chosen payment and transaction business Worldline to lead its ‘TruBlo’ blockchain project.

TruBlo (Trusted Blockchain) aims to design innovative projects based on blockchain tech to help ensure the exchange of reliable content.

TruBlo will last three years, which each of the projects it supports lasting a maximum 15 months

Three open calls for proposals will be launched as part of the TruBlo project, the first opened on 18 January 2021 and will close on 19 March.

It is estimated that up to 450 proposals will be assessed in three calls for proposals, of which 45 will be partially financed and nine carried through to completion.

"Generating trust in technologies is key to driving the new digital society, and there is no doubt that the TruBlo project will result in researchers, academics and businesses developing new blockchain solutions to ensure the exchange of reliable content on social networks and in the media,” said Toni Paradell, R&D manager at Worldline Iberia and group coordinator, TruBlo Project. “The 9 projects that are implemented will be key to creating trust models that power the exchange of content generated by individuals from any device. This is fundamental if we are to make the technologies part of our lives and increase our ability to drive an agile, effective and secure digital transformation environment”.

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