Touchstone Innovations has led a $3.5 million funding round in re:infer, a London-based start-up that uses AI to automate the process of understanding high volumes of human communications. It identifies patterns in communications data, enabling a greater degree in automation of related business processes and meaning employees don’t need to spend so much time reading and writing customer emails. The company claims its machine learning and analytics technology can provide organisations with “a new perceptual capability to listen and understand all of their communications in real time and at scale”.

“Cognitive automation gives enterprise service businesses the scaling economics of digital-first players like Amazon and Google,” said re:infer co-founder and CEO Ed Challis. “Clients can detect and service customer needs they’d otherwise miss, accounting for huge increases in customer satisfaction. By automating communications data we drastically improve fulfilment from hours to seconds and massively increase throughput and efficiency.”

Mario Branciforti, principal at Touchstone Innovations, said: “re:infer has impressive technology, product strategy and an approach to solving a big problem that every company faces. re:infer are emerging leaders in a new field of corporate AI.”

re:infer is a UCL spin-out, originally created by a small group of data science and IT specialists. Other participants in the funding round included Crane Ventures and existing investors Seedcamp and AI specialist Dr Jason Kingdon.

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